Digital Business

B2B Digital Marketing

We support you with data-driven strategies and targeted actions

We support your company in achieving the most ambitious business goals on the Web, making targeted and competent use of all B2B digital marketing tools: SEO, Digital Adv, Social Media Marketing, Price Positioning, B2B Lead Generation. Our strategies are based on a thorough analysis of your tools, market and competitors, which allows us to identify the best areas of intervention to increase your online visibility, generate quality leads and make your social media presence more effective.

B2B Digital Marketing: identify goals and achieve results

B2B sector is getting increasingly competitive and diverse, with companies of all industries and sizes targeting the same audience, while simultaneously entering new markets. In such an environment, the winners are those who manage to take advantage of online marketing strategies: those who include effective use of digital channels and their opportunities, explore new ways, refine their actions and build specific actions based on their offerings and the different platforms available. Such a varied and multifaceted work, with a daily commitment, allows us to establish ourselves as a single point of contact for all your needs in managing business tools (sites, e-commerce, information systems) and B2B Digital Marketing strategies.

SOLUTION

We perfect your tools and enhance your performance

To get you far, the first thing we do is to study your starting point. We carry out a precise and in-depth digital assessment, analyzing your website from a technical point of view, through a page-by-page analysis of SEO positioning, the market you are in, and the digital activities and positioning of your competitors in the domestic or international market.
On the basis of this assessment, we then:

identify the necessary SEO and content improvement actions regarding your online presence and search engine visibility optimization;
define a digital marketing strategy for activities that will successfully connect you with your audience.

We use those data and insights to formulate KPIs that measure the effectiveness of digital marketing efforts and refine strategies based on user responses.
As a Google Premier Partner, we have deep expertise in identifying and managing advertising campaigns on the world's leading search engine.

Diversified activities for tangible and effective action

Le indicazioni fornite dalla fase di analisi ci guideranno nell’offrirvi un supporto operativo costante nelle attività più indicate per il vostro business, tra le quali possono figurare:

ottimizzazione SEO tecnica di uno o più touchpoint digitali: il sito web, le landing page, il portale di e-commerce;
sviluppo di azioni di content marketing: produzione di nuovi contenuti e ottimizzazione di quelli già disponibili per migliorare le performance di tutte le azioni (organiche e a pagamento);
campagne di advertising digitale (Google ADS, Social Adv) per raggiungere i mercati target e integrare le azioni digitali con le attività off-line (fiere di settore, lancio di nuovi prodotti, eventi);
anding page mirate alla conversione e ottimizzate nella navigazione e nei contenuti;
analisi e report, sulla base delle KPI condivise, per monitorare la performance e gli eventuali fine tuning.

TARGETED CONSULTING

Together, we'll find the best fit for your company.

Benefits

Expertise is the best guarantee of success

Our expertise in the different areas of digital transformation, systems integration and digital marketing enables us to anticipate technological developments and market changes, providing you with important benefits:

Google Premier Partnership

A qualification that certifies our expertise in managing all types of digital advertising campaigns on the leading search engine.

High Customization

We will tailor your site, customizing front-end and back-end, based on your specific needs.

Diversified Experience

We will support you with our advice and significant experience from many B2B industries, from automotive to construction, from services to mechanical engineering.

Technology and Strategy

We provide you with technical integration skills and strategic marketing know-how, an essential mix for complex projects.

Presence and Proactivity

We will support your company and your teams at every stage of collaboration, with the proactive attitude that defines and guides us.

Success Stories

Applying our B2B Digital Marketing solution

We carried out this solution to organizations of different sizes and industries, supporting their specific needs and helping them achieve important goals. Discover some applications in the following success stories:

Digital Marketing B2B

Data-driven presence and actions: effective tools to enhance digital business We supported Marposs on a path to...

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